This is the literature summary for Marketing for E&BE for the academic year of 2022/2023. The summary is based on the books and articles listed below:
- Principles of Marketing, Global Edition, 18th edition, Armstrong, Gary, Philip Kotler
PLEASE NOTE: You can only open the digital version on one device. Make sure you only open the link on the device you want to study from. Moreover, you cannot print the digital version yourself.
- Summary typeLiteratuursamenvatting
- Verwachte verzenddatum23 feb. 2023